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Test Genetici di Milano Europe in farmacia in pochi minuti Vitalybra. La ricerca in campo genetico fa progressi sempre più innovativi e sempre più a misura d’uomo. Oggi la genetica…
L’articolo Vitalybra, dimagrire senza sforzo, senza pesare o togliere nulla scritto da Paolo Brambilla proviene da Assodigitale.
Five things we’ve learned about Web Stories
Last October, we created a home for Web Stories in Google Discover so users could find a personalized stream of the best Web Stories from around the internet. The goal with Web Stories is to enable publishers and creators to easily build and take full ownership of their content.
The reception from publishers has been amazing. Over 20 million Web Stories are already online, with 100,000 new Stories being added daily. And people on 6,500 new domains have published Web Stories since October 2020.
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Doing our part for California’s monarch butterflies
We’re always looking for ways to use our technology and resources to protect the planet and support our communities. This means setting moonshot goals — like operating entirely on carbon-free energy, every hour of every day by 2030, and it also means working together with governments and nonprofits, to address urgent and local sustainability issues in creative ways.
Since 2014, we’ve been using our campuses to support wildlife and our communities. Our Ecology Program has created over 13 acres of new site-appropriate habitat on our campuses, with dozens more in the works.
As part of this work, we’re taking steps to help address the threat facing California’s monarch butterflies. Last year, California only saw 2,000 monarch butterflies during the winter: a 99.9% decline from the millions of monarchsthat visited the state in the 1980s and over a 90% decline just from 2019, when 29,000 monarchs were identified. Unfortunately, increased development, climate change and pesticides are all contributing to the rapid decline of the once-plentiful monarchs. This threatens the species as well as the crops we eat and the entire ecosystems that the monarchs call home.
We’re building on the state of California’s conservation efforts with $1 million to help restore and enhance an additional 600 acres of habitat for monarchs and other pollinators across California, including creating more habitat on our own campuses. Monarchs need more habitat to support their repopulation and migration, which means protecting and restoring key sites on the coast and adding more native milkweed and nectar plants in priority areas across the state.
Internet-in-a-Box: tutto il sapere digitale, anche senza Internet
A new Android smartphone and 5G partnership with Jio
Editor’s note: Today, we announced the next steps in our partnership with Jio Platforms, including a new, affordable Jio smartphone built with an optimized version of Android OS and a new 5G collaboration powered by Google Cloud. The following is adapted from remarks delivered by Sundar Pichai, CEO of Google and Alphabet, at Reliance Industries’ Annual General Meeting today.
Thank you to everyone at Reliance Industries for all you do for India — from investing in infrastructure and technology to creating jobs and expanding opportunity to supporting communities in need, especially in this difficult moment for the country.
It’s been devastating to see the country hit so hard by COVID-19. Yet it’s heartening to see how Reliance has stepped up to contribute to the national response and get support to the communities that need it most. On behalf of all of us at Google: We hope you are taking care and we are wishing for better days ahead.
For Google, the past year has brought renewed purpose and greater urgency to our mission to organize the world’s information and make it universally accessible and useful. At a time when so many aspects of our lives and work are moving online, it’s even more important to make technology accessible and helpful for everyone.
This goal is at the heart of our partnership with Reliance Jio. I was proud to help launch this partnership last year. It was the first and biggest equity investment from the ₹75,000 crore ($10 billion) Google for India Digitization Fund.
Our vision was to bring affordable access to information for Indians in their own language, to build new products and services for India’s unique needs, and to empower businesses with technology.
I’m excited that today, we can announce the next steps in this vision, starting with a new, affordable Jio smartphone, created with Google. Our teams have optimized a version of our Android OS especially for this device. It will offer language and translation features, a great camera, and support for the latest Android updates.
It is built for India and it will open up new possibilities for millions of new users who will experience the internet for the very first time. And we can’t wait to show you the device later this year.
I’m also proud to announce that we are taking our collaboration further with a new 5G partnership between Google Cloud and Jio.
It will help more than a billion Indians connect to a faster and better internet, support businesses in their digital transformation, and help Jio build new services in sectors like health, education and more — laying a foundation for the next phase of India’s digitization.
As part of this collaboration, Reliance will also shift its core retail businesses to Google Cloud’s infrastructure. They will be able take advantage of Google’s AI and machine learning, e-commerce, and demand forecasting offerings. Harnessing the reliability and performance of Google Cloud will enable these businesses to scale up as needed to respond to customer demand.
Empowering businesses as they embark on their digital transformation is a key part of our mission in India, and I’m excited for the innovations this partnership will help unleash. We are proud to play a part in India’s next wave of technological innovation.
Helping to connect 1.3 billion Indians to the opportunities the internet creates is meaningful to all of us at Google — and certainly to me personally. I know that with greater access to smartphones and improved connectivity, there’s no limit to what India’s people can do.
We look forward to getting technology into the hands of more people and to exploring what more we can achieve together in the years ahead.
Un aggiornamento sulle tempistiche di Privacy Sandbox
L’iniziativa Privacy Sandbox mira a creare tecnologie web che proteggano la privacy delle persone online e offrano alle aziende e agli sviluppatori nuovi strumenti digitali per sostenere le proprie attività commerciali, rendendo così possibile l’esistenza di un web libero, aperto e con contenuti disponibili gratuitamente, sia oggi che in futuro. Per far sì che ciò accada, crediamo che sia fondamentale lavorare insieme per sviluppare una serie di standard aperti che migliorino la privacy sul web, offrendo alle persone maggiore trasparenza e maggiore controllo su come vengono utilizzati i loro dati.
È un obiettivo importante che richiede un progresso condiviso e un ritmo responsabile. Questo significa avere un tempo adeguato da dedicare al dibattito pubblico su quelle che saranno le soluzioni corrette, un impegno continuativo con le autorità di regolamentazione, e le giuste condizioni per permettere all’industria pubblicitaria e ai publisher, ovvero i siti che ospitano annunci, di migrare i propri servizi. È importante che questa trasformazione non comprometta i modelli di business dei publisher che offrono contenuti disponibili liberamente grazie alla pubblicità. Inoltre, una tecnologia che protegge la privacy permetterà di evitare che i cookie vengano sostituiti da altre forme di tracciamento individuale, scoraggiando così l’aumento di approcci invasivi come il fingerprinting.
Vogliamo continuare a lavorare con la comunità web per creare approcci più rispettosi della privacy su alcuni temi chiave, tra cui la misurazione degli annunci, l’offerta di annunci e contenuti rilevanti e l’individuazione delle frodi. Fino a oggi, Chrome e altre realtà hanno messo in campo più di 30 proposte, di cui quattro sono disponibili in origin trial. Per quanto riguarda Chrome, l’obiettivo è che le tecnologie principali siano pronte per la distribuzione entro la fine del 2022, affinché la comunità degli sviluppatori possa iniziare ad adottarle. Seguendo il nostro impegno con l’Autorità per la concorrenza e i mercati del Regno Unito (CMA) e in linea con gli impegni che abbiamo offerto a livello globale, Chrome potrebbe quindi eliminare gradualmente i cookie di terze parti nell’arco di un periodo di tre mesi, cominciando verso metà del 2023 e fino alla fine dell’anno.
Ogni proposta passerà attraverso un rigoroso processo di sviluppo pubblico in più fasi, che include ampie discussioni e periodi di test, coerentemente con il modo in cui vengono sviluppate generalmente le API aperte e altre tecnologie web:
- Fase di discussione: le tecnologie e i relativi prototipi vengono discussi in forum come GitHub o gruppi W3C.
- Fase di test: le tecnologie vengono rigorosamente testate in Chrome attraverso una serie di origin trial, in modo trasparente e con possibilità di feedback durante il processo. Per esempio, durante l’origin trial per la prima versione di FLoC abbiamo ricevuto importanti commenti dalla comunità web: prevediamo di concludere questa fase nelle prossime settimane e di incorporare gli input prima di passare a ulteriori test sull’ecosistema.
- Fase di adozione: completato il processo di sviluppo, le tecnologie selezionate saranno pronte per l’utilizzo su ampia scala. Saranno lanciate su Chrome in modo da essere disponibili sul web.
Dopo questo processo di sviluppo pubblico, e in accordo con il nostro impegno con il CMA, il nostro piano per Chrome è eliminare gradualmente il supporto per i cookie di terze parti. Prevediamo due fasi:
- Fase 1 (a partire dalla fine del 2022): la Fase 1 verrà annunciata una volta completati i test e lanciate le API in Chrome. Questa fase è necessaria per dare ai publisher e agli investitori pubblicitari il tempo per migrare i loro servizi. Ci aspettiamo una durata complessiva di nove mesi per la Fase 1, durante i quali monitoreremo attentamente l’adozione dei nuovi strumenti e raccoglieremo i feedback prima di passare alla Fase 2.
- Fase 2 (a partire dalla metà del 2023): Chrome eliminerà gradualmente il supporto ai cookie di terze parti nell’arco di un periodo di tre mesi che terminerà alla fine del 2023.
Presto forniremo un programma più dettagliato su privacysandbox.com, che verrà aggiornato regolarmente per fornire maggiore chiarezza e garantire che sviluppatori e publisher possano pianificare i periodi di test e di migrazione.
Insieme ai progressi nello sviluppo di alternative ai cookie di terze parti, continuiamo a promuovere un altro obiettivo chiave di Privacy Sandbox, cioè il contrasto a forme di tracciamento nascosto come il fingerprinting. Per fare un esempio, il mese scorso abbiamo pubblicato un aggiornamento sui nostri piani per ridurre la possibilità che i dati degli user agent vengano utilizzati a scopo di fingerprinting o per tracciare gli utenti sul web.
Crediamo che Privacy Sandbox offrirà le migliori protezioni sulla privacy a vantaggio di tutti. Fare in modo che le attività commerciali sul web prosperino senza tracciare le persone significa garantire che l’accesso gratuito ai contenuti online resti possibile, oggi come in futuro. E data l’importanza di questo risultato, dobbiamo avere il tempo per valutare le nuove tecnologie, raccogliere i feedback e riflettere sui processi, per assicurarci di soddisfare sia i nostri obiettivi sulla privacy che quelli sull’efficacia degli strumenti, oltre a offrire a tutti gli sviluppatori un ritmo adeguato lungo il percorso verso un web più rispettoso della privacy e sostenibile.
An updated timeline for Privacy Sandbox milestones
Today, we’re sharing the latest on the Privacy Sandbox initiative including a timeline for Chrome’s plan to phase out support for third-party cookies. While there’s considerable progress with this initiative, it’s become clear that more time is needed across the ecosystem to get this right.
The Privacy Sandbox initiative aims to create web technologies that both protect people’s privacy online and give companies and developers the tools to build thriving digital businesses to keep the web open and accessible to everyone, now, and for the future. To make this happen, we believe the web community needs to come together to develop a set of open standards to fundamentally enhance privacy on the web, giving people more transparency and greater control over how their data is used.
In order to do this, we need to move at a responsible pace. This will allow sufficient time for public discussion on the right solutions, continued engagement with regulators, and for publishers and the advertising industry to migrate their services. This is important to avoid jeopardizing the business models of many web publishers which support freely available content. And by providing privacy-preserving technology, we as an industry can help ensure that cookies are not replaced with alternative forms of individual tracking, and discourage the rise of covert approaches like fingerprinting.
We plan to continue to work with the web community to create more private approaches to key areas, including ad measurement, delivering relevant ads and content, and fraud detection. Today, Chrome and others have offered more than 30 proposals, and four of those proposals are available in origin trials. For Chrome, specifically, our goal is to have the key technologies deployed by late 2022 for the developer community to start adopting them. Subject to our engagement with the United Kingdom’s Competition and Markets Authority (CMA) and in line with the commitments we have offered, Chrome could then phase out third-party cookies over a three month period, starting in mid-2023 and ending in late 2023.
Each proposal goes through a rigorous, multi-phased public development process, including extensive discussion and testing periods. This is consistent with how other open APIs and web technologies get developed:
- Discussion: The technologies and their prototypes are discussed in forums like GitHub or W3C groups.
- Testing: The technologies are rigorously tested in Chrome through potentially numerous origin trials, allowing for transparency and feedback throughout. For example, we received substantial feedback from the web community during the origin trial for the first version of FLoC. We plan to conclude this origin trial in the coming weeks and incorporate input, before advancing to further ecosystem testing.
- Ready for adoption: Once the development process is complete, the successful technologies are ready to be used at scale. They will be launched in Chrome and ready for scaled use across the web.
After this public development process, and subject to our engagement with the CMA, our plan for Chrome is to phase out support for third party cookies in two stages:
- Stage 1 (Starting late-2022): Once testing is complete and APIs are launched in Chrome, we will announce the start of stage 1. During stage 1, publishers and the advertising industry will have time to migrate their services. We expect this stage to last for nine months, and we will monitor adoption and feedback carefully before moving to stage 2.
- Stage 2 (Starting mid-2023):Chrome will phase out support for third-party cookies over a three month period finishing in late 2023.
Soon we will provide a more detailed schedule on privacysandbox.com, where it will be updated regularly to provide greater clarity and ensure that developers and publishers can plan their testing and migration schedules.
Along with progress on developing alternatives to third-party cookies, we continue to advance another key Privacy Sandbox goal to combat covert tracking like device fingerprinting. For instance, last month we published an update on our plans for User Agent string reduction, a project which aims to reduce the possibility of using this data to fingerprint and track users across the web.
We believe that the Privacy Sandbox will provide the best privacy protections for everyone. By ensuring that the ecosystem can support their businesses without tracking individuals across the web, we can all ensure that free access to content continues. And because of the importance of this mission, we must take time to evaluate the new technologies, gather feedback and iterate to ensure they meet our goals for both privacy and performance, and give all developers time to follow the best path for privacy.
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