When it comes to shopping, people are increasingly looking for ways to save money. In fact, we’ve seen that searches for “discount code” have increased 50% since last year. With the back-to-school season upon us and the holiday season fast approaching, we know that consumers will be on the hunt for products that offer the best value, and businesses will be looking for ways to maximize exposure for their products with deals and promotions.
That’s why we’re rolling out new tools in the United States to bridge the connection between deal-seeking consumers and businesses looking to promote their products.
Making it easier for shoppers to find great deals
Starting today, we’re showcasing deals right on the Shopping tab found on Google. For instance, if you’re searching for “backpacks,” you may see a new section that will organize and show you backpacks that are competitively priced or discounted from retailers across the web, all in one place.