Youtube e la lotta alla disinformazione: ecco i provvedimenti presi nel 2022
Guadagni ransomware: gli hacker russi ottengono il primo posto
Guadagni ransomware: gli hacker russi ottengono il primo posto
Sequoia Capital lancia un fondo crittografico da 500-600 milioni di dollari da investire in token
Sequoia Capital lancia un fondo crittografico da 500-600 milioni di dollari da investire in token
Le migliori distribuzioni Linux per principianti
<div>B2B Marketing News: B2B Content Marketing Purpose Study, LinkedIn’s Top Marketing Skill Data, & Google’s New Search Ads 360 Features</div>
The Purpose of Content Marketing for B2B vs. B2C Brands
88 percent of content marketers say that creating brand awareness is the primary purpose of content marketing, with 79 percent noting audience education, while some 78 percent said building increased trust and credibility — three of several statistics of interest to B2B marketers contained in newly-released survey data. MarketingProfs
New LinkedIn Data Shows the Top Digital Marketing Skills Currently in High Demand
Digital marketing specialists and account executives joined social media managers as the most in-demand marketing occupations, while digital marketing, advertising, and social media skills had the biggest mismatch when looking at job supply and demand, according to recently-released LinkedIn (client) survey data. Social Media Today
Advertisers Rank Video the Most Valuable Media Type in Accomplishing Their Goals
Video, search and social topped the list of media types that advertisers found the most valuable in reaching goals and key performance indicators (KPI), with video dominating the list at 50 percent, well ahead of search’s 16 percent, according to newly-released report information. MarketingCharts
Twitter misses ad revenue and user growth estimates; revenue forecast light
Twitter’s quarterly advertising revenue increased by 22 percent year-over-year to reach $1.41 billion, with user growth among the social media platform’s monetizable daily active users climbed to 217 million, an increase of some 13 percent, Twitter recently announced. Reuters
Google announces new features for Search Ads 360
Search giant Google has rolled out a new update to its Search Ads 360 enterprise campaign management platform, with changes that feature a refreshed look, expanded support for additional search engines, and greater integration with Google Ads features including Performance Max and Discovery campaigns, Google recently announced. MarTech
IAB warns of ‘measurement blackout’ as marketer priorities remain misaligned
An eventual mass exodus from the use of web browser cookies and other user data ad-tracking methods is set to lead marketers into a “measurement blackout,” despite multiple efforts underway to shift to third-party ad tracking data, according to newly-released report data of interest to B2B marketers from the Interactive Advertising Bureau (IAB). Marketing Dive
Instagram Reels vs. TikTok vs. Snapchat: Which Should Businesses Use? [Marketing Professional Data]
62 percent of marketers have said that they plan to boost investment in TikTok efforts in 2022, followed by Meta-owned Instagram at 54 percent, Google-owned YouTube at 49 percent, and Microsoft-owned LinkedIn at 43 percent, according to recently-released HubSpot survey data. HubSpot
Mozilla And Meta Submit (Yet Another) Privacy Ad Tech Proposal In New W3C Group
Meta — the parent company of Facebook and Instagram — joined Mozilla to propose a new web browser cookie alternative known as Interoperable Private Attribution (IPA), at a recent meeting of the World Wide Web Consortium (W3C) Private Advertising Technology Community Group (PATCG), the firms announced. AdExchanger
Reddit’s Clubhouse clone gets recordings and web support
Social news aggregator and discussion platform Reddit has augmented its Reddit Talk audio-call-based communication app, which offers features similar to Clubhouse, by adding the ability to record call audio for podcast-like future distribution, and that it is making the service available on the web, Reddit recently announced. The Verge
Report: By 2026, it’s predicted 25% of people will spend an hour per day in the metaverse
30 percent of global organizations will offer products or services through the metaverse by 2026, while 25 percent of people will utilize at least an hour each day using metaverse technology, and while it won’t be owned by a single vendor, the future metaverse will likely boost engagement even among enterprise users, according to newly-released Gartner report data on interest to digital marketers. VentureBeat
ON THE LIGHTER SIDE:
A lighthearted look at the “metaverse hype cycle” by Marketoonist Tom Fishburne — Marketoonist
CMOs Share Lessons All Marketers Can Take from Super Bowl Advertising — ANA
TOPRANK MARKETING & CLIENTS IN THE NEWS:
- Lane R. Ellis — 10 Tips for Customizing Your Marketing Strategy to Your Specific Industry — Small Business Trends
- LinkedIn — LinkedIn Announces 2022 ‘Forward’ Conference for HR Professionals — Social Media Today
Have you located your own top B2B marketing news this week? Please don’t hesitate to drop us a line in the comments below.
Thanks for joining us for this week’s TopRank Marketing B2B marketing news, and please return again next Friday for another round of the most relevant B2B and digital marketing industry news. In the meantime, you can follow us on our LinkedIn page, or at @toprank on Twitter for even more timely daily news.
The post B2B Marketing News: B2B Content Marketing Purpose Study, LinkedIn’s Top Marketing Skill Data, & Google’s New Search Ads 360 Features appeared first on B2B Marketing Blog – TopRank®.
<div>B2B Marketing News: B2B Content Marketing Purpose Study, LinkedIn’s Top Marketing Skill Data, & Google’s New Search Ads 360 Features</div>
The Purpose of Content Marketing for B2B vs. B2C Brands
88 percent of content marketers say that creating brand awareness is the primary purpose of content marketing, with 79 percent noting audience education, while some 78 percent said building increased trust and credibility — three of several statistics of interest to B2B marketers contained in newly-released survey data. MarketingProfs
New LinkedIn Data Shows the Top Digital Marketing Skills Currently in High Demand
Digital marketing specialists and account executives joined social media managers as the most in-demand marketing occupations, while digital marketing, advertising, and social media skills had the biggest mismatch when looking at job supply and demand, according to recently-released LinkedIn (client) survey data. Social Media Today
Advertisers Rank Video the Most Valuable Media Type in Accomplishing Their Goals
Video, search and social topped the list of media types that advertisers found the most valuable in reaching goals and key performance indicators (KPI), with video dominating the list at 50 percent, well ahead of search’s 16 percent, according to newly-released report information. MarketingCharts
Twitter misses ad revenue and user growth estimates; revenue forecast light
Twitter’s quarterly advertising revenue increased by 22 percent year-over-year to reach $1.41 billion, with user growth among the social media platform’s monetizable daily active users climbed to 217 million, an increase of some 13 percent, Twitter recently announced. Reuters
Google announces new features for Search Ads 360
Search giant Google has rolled out a new update to its Search Ads 360 enterprise campaign management platform, with changes that feature a refreshed look, expanded support for additional search engines, and greater integration with Google Ads features including Performance Max and Discovery campaigns, Google recently announced. MarTech
IAB warns of ‘measurement blackout’ as marketer priorities remain misaligned
An eventual mass exodus from the use of web browser cookies and other user data ad-tracking methods is set to lead marketers into a “measurement blackout,” despite multiple efforts underway to shift to third-party ad tracking data, according to newly-released report data of interest to B2B marketers from the Interactive Advertising Bureau (IAB). Marketing Dive
Instagram Reels vs. TikTok vs. Snapchat: Which Should Businesses Use? [Marketing Professional Data]
62 percent of marketers have said that they plan to boost investment in TikTok efforts in 2022, followed by Meta-owned Instagram at 54 percent, Google-owned YouTube at 49 percent, and Microsoft-owned LinkedIn at 43 percent, according to recently-released HubSpot survey data. HubSpot
Mozilla And Meta Submit (Yet Another) Privacy Ad Tech Proposal In New W3C Group
Meta — the parent company of Facebook and Instagram — joined Mozilla to propose a new web browser cookie alternative known as Interoperable Private Attribution (IPA), at a recent meeting of the World Wide Web Consortium (W3C) Private Advertising Technology Community Group (PATCG), the firms announced. AdExchanger
Reddit’s Clubhouse clone gets recordings and web support
Social news aggregator and discussion platform Reddit has augmented its Reddit Talk audio-call-based communication app, which offers features similar to Clubhouse, by adding the ability to record call audio for podcast-like future distribution, and that it is making the service available on the web, Reddit recently announced. The Verge
Report: By 2026, it’s predicted 25% of people will spend an hour per day in the metaverse
30 percent of global organizations will offer products or services through the metaverse by 2026, while 25 percent of people will utilize at least an hour each day using metaverse technology, and while it won’t be owned by a single vendor, the future metaverse will likely boost engagement even among enterprise users, according to newly-released Gartner report data on interest to digital marketers. VentureBeat
ON THE LIGHTER SIDE:
A lighthearted look at the “metaverse hype cycle” by Marketoonist Tom Fishburne — Marketoonist
CMOs Share Lessons All Marketers Can Take from Super Bowl Advertising — ANA
TOPRANK MARKETING & CLIENTS IN THE NEWS:
- Lane R. Ellis — 10 Tips for Customizing Your Marketing Strategy to Your Specific Industry — Small Business Trends
- LinkedIn — LinkedIn Announces 2022 ‘Forward’ Conference for HR Professionals — Social Media Today
Have you located your own top B2B marketing news this week? Please don’t hesitate to drop us a line in the comments below.
Thanks for joining us for this week’s TopRank Marketing B2B marketing news, and please return again next Friday for another round of the most relevant B2B and digital marketing industry news. In the meantime, you can follow us on our LinkedIn page, or at @toprank on Twitter for even more timely daily news.
The post B2B Marketing News: B2B Content Marketing Purpose Study, LinkedIn’s Top Marketing Skill Data, & Google’s New Search Ads 360 Features appeared first on B2B Marketing Blog – TopRank®.
Intel Core i5-12400, una CPU gaming veloce e con un prezzo davvero competitivo
Podcast RSI – Auto in tilt per un’immagine, Star Wars e deepfake, furto di dati bancari con lieto fine
È disponibile subito il podcast di oggi de Il Disinformatico della Radiotelevisione Svizzera, scritto e condotto dal sottoscritto: lo trovate presso www.rsi.ch/ildisinformatico (link diretto) e qui sotto.
I podcast del Disinformatico sono ascoltabili anche tramite feed RSS, iTunes, Google Podcasts e Spotify.
Buon ascolto, e se vi interessano il testo e i link alle fonti di questa puntata, sono qui sotto.
- Basta un’immagine per far impazzire GPS, telecamera posteriore e infotainment di certe Mazda: 1500 dollari di riparazione
- Le voci deepfake in Star Wars: The Book of Boba Fett
- Una storia di phishing bancario diversa dal solito: il ladro beffato
Our new $100 million Google Career Certificates Fund
Editor’s note:Today Google CEO Sundar Pichai announced a new $100 million Google Career Certificates Fundat an event with U.S. Assistant Secretary of Commerce for Economic Development Alejandra Castillo and the CEOs of Social Finance, Merit America and Year Up. Below is an edited transcript of his remarks. Watch the event above.
One of the best parts of my job is visiting the communities where Google operates. These visits remind me that America is full of people who want to work hard and contribute to their communities.
That sense of purpose and optimism is what brought me to America nearly 30 years ago. And it’s what drew me to Google and its mission to organize the world’s information and make it universally accessible and useful.
We are a company of technology optimists. We believe in what people can do with technology to improve their lives and the lives of others.
That’s what inspired us to launch Grow with Google in 2017, to help all Americans access training to grow their skills, careers and businesses. What we’ve learned over the last five years is what can be accomplished when private-sector companies like ours come together with public-sector institutions and nonprofit partners. Our digital skills program is one example. Together we’ve helped train eight million Americans in all 50 states.
Another example is our Google Career Certificates. Seventy thousand Americans have now completed these certificates. They prepare people for high-paying, high-growth jobs in fields like data analytics, IT support, project management and user experience design. They are available to anyone, no college degree required. Seventy-five percent of graduates report seeing a positive impact on their career within six months, including a raise or a new job.
That includes Natalie Burns, who I met in 2019, and who is here with us today. Natalie earned her Google IT Support certificate while attending community college in Texas. She got a job in cybersecurity and — I’m told — a significant pay increase. Congrats, Natalie!
We want to help more people access these Certificates, especially in underserved communities.
That’s why I’m excited to announce a new $100 million Google Career Certificates Fund. The goal is to enable Social Finance to reach more than 20,000 American workers. This investment in America’s future has the potential to drive $1 billion in wage gains.
This fund is a new kind of financing model. We’ll invest Google capital and Google.org grants and provide our Career Certificate program. Social Finance will provide funding to nonprofit partners like Merit America and Year Up, who in turn will provide services like career coaching, living stipends and job placement support. And we’ll connect students to an employer consortium of more than 150 companies who are looking to hire workers with these skills.
It’s all designed around student success. They will receive all of this at no upfront cost. And will only pay it back once they find a job earning at least $40,000 a year. Social Finance will then redistribute those repayments to future learners, making this model more sustainable.
It’s another promising example of how the entire ecosystem — from private companies to nonprofits — can work together to help more Americans access economic opportunities.
I’m excited to see all the ways this could be transformative for people, their families and their communities. Thank you to our partners again for their efforts and support.
This Googler wants to ‘add every voice’ to AI
Early in his career, Laurence Moroney was working on an equation — not something related to his job in tech, but to his bank account. “At one point, I calculated I was about three weeks away from being homeless,” Laurence says. “My motivation was to put a meal on the table and keep a roof over my head.”
Today Laurence is a developer advocate at Google focusing on artificial intelligence (AI) and machine learning (ML). “It’s my goal to inform and inspire the world about what we can do with AI and ML, and help developers realize these possibilities.” Laurence applied at Google in 2013 after hearing then-CEO Larry Page talk about Google’s vision to make the world a better place. “I was hired on my third attempt — so yes, I failed twice!”
Now he focuses on inviting and introducing more people to roles in the AI and ML fields through coursework, workshops and bootcamps that help developers gain job skills through professional certificates. “I try to meet developers where they are, whether that’s on YouTube, social media or in-person events,” he says. He’s particularly motivated to reach out to groups who have been historically underrepresented in tech. “Often they look and see everyone is one ethnicity and one gender and they think they don’t belong, but that’s not the case: Everyone, all ages, disabilities, whatever your background is, you should be here,” he says. “It’s so important for AI and ML work to include the entire scope of people which is why I’m so motivated to try and make everyone feel like they belong in this work.”
But it wasn’t an easy or straightforward path: his early years were tumultuous. Originally from Cyprus, Laurence and his family were forced to leave their home when a civil war resulted in an invasion. Exposure to chemicals used in the war zone permanently stained Laurence’s teeth, and he was also left with shaky hands. After moving to four different countries before the age of 8 (and learning four different languages), they settled in Ireland. “When you’re young, you don’t notice how difficult these things are, you just think…this is your life and this is normal,” he says.
He didn’t have the luxury to find his “passion” at work. “I needed a job and I needed a career. And around that time, the internet was starting to open up all of these new possibilities and opportunities.” In 1992, while bouncing around between odd jobs after receiving his degree in physics, Laurence heard about a government AI training program in the U.K. — one that worked as a sort of fellowship helping participants earn their master’s degree while also working on ways that AI systems could benefit the country.
“Hundreds of people descended on the testing center, where they looked at things like IQ, reasoning skills and so on,” Laurence says. Laurence also went — and ended up with the highest score. “They signed me up without realizing my background or ethnicity, and I was glad for that because I had experinced a lot of discrimination for being Irish,” he notes. “By that time I had gotten in the habit of disguising my accent. I tried not to talk much when I spoke to the government official who was running the program.” Despite his nerves, Laurence was asked to be the first person to sign on…though, the program itself was short-lived.
Every voice we add enriches what we’re doing — and every voice we lose diminishes it.
Metaverso – Manuale di sopravvivenza giuridica nel web 3.0
Il Metaverso “legale” come non lo avete mai letto. Consigli pratici e operativi per imprese, sviluppatori e consumatori per investire, produrre e vendere contenuti, guardarsi da contraffazioni e truffe, tutelare…
L’articolo Metaverso – Manuale di sopravvivenza giuridica nel web 3.0 scritto da YOUR_DIGITAL_VOICE! proviene da Assodigitale.
Le voci deepfake in Star Wars: The Book of Boba Fett
Questo articolo è disponibile anche in
Allerta spoiler: questo articolo rivela alcuni avvenimenti importanti delle serie TV The Mandalorian e di The Book of Boba Fett.
Se state seguendo le serie TV The Mandalorian e The Book of Boba Fett, conoscerete già una delle loro sorprese più emozionanti: torna un personaggio amatissimo da tutti i fan di Star Wars, e torna ringiovanito, grazie alla tecnologia digitale, con risultati incredibilmente realistici. Non vi preoccupate: non dirò di chi si tratta. Non subito, perlomeno [non è Yoda come l’immagine qui accanto potrebbe far pensare].
Ma a differenza di altri attori e attrici del passato, che sono stati ricreati o ringiovaniti creando un modello digitale tridimensionale dei loro volti e poi allineando faticosamente questo modello alle fattezze attuali dell’attore o di una sua controfigura, con risultati spesso discutibili e innaturali, sembra (ma non è ancora confermato ufficialmente) che in questo caso sia stata usata la tecnica del deepfake.
In pratica, nei deepfake si attinge alle foto e alle riprese video e cinematografiche che mostrano quella persona quando era giovane, si estraggono le singole immagini del suo volto da tutto questo materiale e poi si dà questo repertorio di immagini in pasto a un software di intelligenza artificiale, che le mette a confronto con le riprese nuove dell’attore o della controfigura e sovrappone al volto attuale l’immagine di repertorio, correggendo ombre e illuminazione secondo necessità. Sto semplificando, perché il procedimento in realtà è molto complesso e sofisticato, e servono tecnici esperti per applicarlo bene, ma il principio di fondo è questo.
Sia come sia, il risultato in The Book of Boba Fett, in una puntata uscita pochi giorni fa, lascia a bocca aperta: le fattezze del volto ricreato sono perfette, le espressioni pure, e il personaggio rimane sullo schermo per molto tempo, in piena luce, interagendo in maniera naturale con gli altri attori, mentre in passato era apparso in versione ringiovanita solo per pochi secondi e in penombra, in disparte.
Mentre la prima apparizione di questo personaggio digitale in The Mandalorian nel 2021 aveva suscitato parecchie critiche per la sua qualità mediocre, nella puntata di Boba Fett uscita di recente l’illusione è talmente credibile che fa passare in secondo piano un dettaglio importante: anche la voce del personaggio è sintetica.
Può sembrare strano, visto che la persona che lo interpreta è ancora in vita e recita tuttora (non vi dico chi è, ma l’avete probabilmente già indovinato). Invece di chiamarla a dire le battute e poi elaborare digitalmente la sua voce per darle caratteristiche giovanili, i tecnici degli effetti speciali hanno preferito creare un deepfake sonoro.
Lo ammette candidamente Matthew Wood, responsabile del montaggio audio di The Mandalorian, in una puntata di Disney Gallery dedicata al dietro le quinte di questa serie: delle registrazioni giovanili dell’attore sono state date in pasto a una rete neurale, che le ha scomposte e ha “imparato” a recitare con la voce che aveva l’attore quando era giovane.
La rete neurale in questione è offerta dall’azienda Respeecher, che offre servizi di ringiovanimento digitale per il mondo del cinema, permettendo per esempio a un attore adulto di dare la propria voce a un bambino oppure di ricreare la voce di un attore scomparso o non disponibile.
La demo di Respeecher in cui la voce di una persona normale viene convertita in tempo reale in quella molto caratteristica di Barack Obama è impressionante:
In The Book of Boba Fett, il tono è corretto, le inflessioni della voce sintetica sono azzeccate, ma la cadenza è ancora leggermente piatta e innaturale.
Ci vuole ancora un po’ di lavoro per perfezionare questa tecnologia, ma già ora il risultato della voce sintetica è sufficiente a ingannare molti spettatori e a impensierire molti attori in carne e ossa, che guadagnano dando la propria voce a personaggi di cartoni animati o recitando audiolibri.
Ovviamente per chi ha seguito la versione doppiata della serie tutto questo lavoro di deepfake acustico è stato rimpiazzato dalla voce assolutamente reale del doppiatore italiano (Dimitri Winter), ma a questo punto si profila all’orizzonte la possibilità che il deepfake della voce possa consentire a un attore di “parlare” anche lingue straniere e quindi permetta di fare a meno del doppiaggio. Con il vantaggio, oltretutto, che siccome il volto dell’attore è generato digitalmente, il labiale potrebbe sincronizzarsi perfettamente con le battute in italiano, per esempio.
C’è il rischio che queste voci manipolabili a piacimento consentano di creare video falsi di politici o governanti che sembrano dire frasi che in realtà non hanno detto, come ha fatto proprio Respeecher nel 2019 in un caso molto particolare: ha creato un video, ambientato nel 1969, in cui l’allora presidente degli Stati Uniti Richard Nixon annuncia in televisione la tragica morte sulla Luna degli astronauti Neil Armstrong e Buzz Aldrin (mai avvenuta), mettendo in bocca al presidente parole ispirate al discorso che era stato scritto nell’eventualità che la loro missione Apollo 11 fallisse.
Respeecher non è l’unica azienda del settore. Google, per esempio, offre il servizio Custom Voice, che permette di replicare la voce di una persona qualsiasi mandandole un buon numero di campioni audio di alta qualità. Funziona molto bene: infatti non vi siete accorti che da qualche tempo a questa parte i miei podcast sono realizzati usando la mia voce sintetica, data in pasto a un file di testo apposito.
Tranquilli: sto scherzando. Per ora.
How Ada’s work empowers Black creators and artists
Welcome to the latest edition of “My Path to Google,” where we talk to Googlers, interns and alumni about how they got to Google, what they do in their roles and how they prepared for their interviews.
Today’s post is all about Adrienne (Ada) Hopkins, a Strategic Partner Manager at YouTube and a tireless advocate for Black creatives.
What do you do at YouTube?
I’m a Strategic Partner Manager on YouTube’s Top Creators team, where I focus on amplifying and accelerating the growth of creators from underrepresented backgrounds. I also co-lead efforts to promote inclusion across YouTube’s partnerships, and work to strengthen the relationship between YouTube and aspiring Black creators, artists, executives and creative communities. I’m called to use technology to ensure creatives, particularly those most marginalized, are educated about the businesses they occupy, have equitable access to opportunity, are compensated for their gifts and have safe spaces to use their authentic voices.
Can you walk us through a typical work day?
Part of the reason I love my job is because no two days are the same — my time is dictated by what my creators need and the big ideas they imagine. What is consistent is the fact that most of my days are spent in meetings collaborating with our most influential creators, building YouTube’s approach to driving equity and inclusion in our partnerships (including how we show up authentically in cultural moments), imagining ways YouTube can invest in aspiring creators and serving our employee resource group, Black@YouTube.
What were you up to before YouTube?
If you told me I’d be working in tech 10 years post college graduation, I would have laughed you out of the room! After graduating from Stanford, I started my career in investment banking. However, I realized I needed more purpose, so I took a mini “sabbatical” to join a social enterprise in Nairobi, Kenya. That set me on a path of purpose-driven work that included a stint in social impact consulting, leadership development and philanthropy advising. I wanted to go deeper in this space, so I enrolled at the University of Pennsylvania for my MBA. During this time, I co-founded a social enterprise to bring plant-based, affordable food to low-income, food desert communities.
Ada at our Playa Vista office
How did you go from social impact to YouTube?
I began to feel overwhelmed and disillusioned by the magnitude of the problems I was tackling and knew there had to be another path to effect change. Music is a mighty tool for progress and has always played a central role in my life. Plus, I’ve always been struck by the challenges I witnessed artists grappling with. I thought that if I could empower creatives to manage the business side of their work while also tending to the spirit, it would help them create from healed places. That vision led me to Grammy-nominated recording artist Jidenna and other TV and film producers, directors and agencies. I found renewed purpose in this work and wanted to do it on a larger platform, which led me to YouTube.
What inspires you?
I’m inspired to open my computer everyday because at the core, I’m helping historically disenfranchised creators build intergenerational wealth. To do this work for the world’s largest platform is a responsibility and gift I do not take lightly. And with YouTube’s renewed commitment to racial justice, equity and product inclusion, there isn’t a better time. Service is my highest calling, I’m immensely grateful for each and every day.
Ada at our Mountain View HQ during Noogler orientation
Any advice for your past self?
Find your why — what you were uniquely put on this earth to do — and focus on just that. When you are aligned with your truest and highest self, things flow and you find the right opportunities. I would tell her difficult seasons are guaranteed but suffering is a choice so find peace within if you hope for peace in the world. Finally I’d tell her not to run from her light. We’re conditioned to play small and devalue our worthiness, but those days are over!
Anything else you’d like to share?
Yesterday I spoke at Google’s Transforming Tech event, a month-long campaign to highlight recent transformative work in tech, the Googlers behind it and their impact on the Black community. I spoke at the “Uplifting Black Voice on YouTube” panel, where we discussed our multi-year effort to center and grow Black creators and artists. You can find it at goo.gle/bhm2022 if you want to watch!