Africa is home to more than 1.5 billion people, and each country, community and person has an incredible story to tell. Through the power of technology, artists and cultural institutions are using online platforms to share their stories and engage with new audiences.
This year, we’re hosting the Africa Day Benefit Concert in collaboration with MTV Base Africa and Idris Elba. We invite you to tune in at 7 PM CAT this evening to experience a musical homage to this amazing continent, and its next generation of pop stars making headlines across the world.
The concert is the culmination of Africa Month, which we’ve celebrated through YouTube Music and Google Arts & Culture. We’ve hosted a live performance by Sauti Sol, a talk on theLeading Women in Music, and the launch of the projectÈkó for Show: Explore Lagos. Music unites Africa, and we hope the concert tonight will bring Africans and people from other parts of the world together to celebrate the continent’s roots, rhythms and records.
As we celebrate Africa Day today, we invite you to explore the continent’s rich cultural heritage through curated online experiences on YouTube and Google Arts & Culture. We hope Africans and people from all over the world will be inspired by these activities that bring together the continent’s roots and rhythms.
