Kevin Espiritu never expected to be a gardener. As an accounting student at UC Santa Barbara, he supported himself by playing online poker. “When I graduated,” he said, “I didn’t know what I wanted to do.” Kevin spent looking at screens, playing professional poker and video games, and realized he needed to do something to “reset” himself. When his brother came home from college, the two decided to spend a summer gardening.
Epic Gardening began as a blog where Kevin shared the cultivation techniques, strategies and tools and he had acquired. And from this garden, Kevin grew a thriving business. At Epic Gardening, he cultivated an enormous social media following, including over 1 million YouTube subscribers. Epic Gardening aims to educate 10 million people worldwide on how to start their gardens right in their backyards. I sat down with Kevin to discuss where his passion came from and how he grew his audience.
