What better place than a website to bring together people, projects and professionals? That’s what Miriam Illions thought when she co-foundedHometalk in 2011. When the site went live, she waited for the homeowner–contractor matchups to begin. Then, something interesting happened.
“DIYers flocked to the platform and started sharing their own ideas,” Miriam recalls. Over the course of about 18 months, she notes, “We saw this incredible uptick in people who were interested — not in hiring somebody to do things for them — but in doing it themselves.”
